Multitalented. Your BMW Intelligent Personal Assistant.

Vehicle expert and personal assistant all in one. Your cloud-based BMW Intelligent Personal Assistant is your smart helper. It’s by your side as you drive everyday, and always knows how best to help.

Discover your smart BMW Assistant – personalized and always up to date.

Control your BMW effortlessly with your voice.

You have numerous ways to control your BMW. With voice commands, the experience is especially intuitive and personalized. At the same time, it is incredibly convenient and safe, as your hands stay on the wheel and your focus remains on the road.

“Hey BMW.” Simply speak and your BMW will help you.

The BMW Intelligent Personal Assistant with improved, cloud-based speech recognition responds immediately to your voice. It offers easy access to features such as navigation, communication, entertainment and vehicle controls. Activate it by saying “Hey BMW” or via the button on the multifunction steering wheel.

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BMW Intelligent Personal Assistant Proactive Park

Thinks ahead and anticipates.

Your BMW Assistant guides you to useful and untapped features. For example, it explains entertainment options and assistance systems, while proactively suggesting improvements based on your driving behavior. Do you always open the window before entering a parking garage? Let it do that for you automatically! Experience how your BMW makes driving easier.

Your digital assistant in the BMW Operating System X.

The BMW Intelligent Personal Assistant is constantly evolving. With BMW Vision Neue Klasse and the BMW Operating System X, its voice capabilities are further enhanced, and personalized suggestions are even more precisely tailored. This makes your driving experience in your BMW even more unique, with controls that are more intuitive and convenient than ever.

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Frequently asked questions about the BMW Intelligent Personal Assistant.

More Digital Services & Apps.

¹ Availability and features may vary depending on country, model, production date, software version and your chosen optional equipment.